Projects

Working systems, not case-study theater.

Every project here is something I designed and built — with the architecture, the challenges, and the honest outcomes. This is what AI-native growth marketing looks like in practice.

AI Visibility Platform

AI View Sync

A platform that audits how ChatGPT, Claude, Gemini, and Perplexity recommend brands, measures AI share of voice against competitors, and pushes fixes straight to your website.

Case study

AI Employees Platform

Heynet

An AI employees platform shipping on iPhone, web, and SMS: screening calls, appraising resale finds, and drafting work — on top of a directory of 55,000 LLM-enriched company profiles.

Case study

Marketing Automation Architecture

ABGi Marketing Automation

End-to-end HubSpot automation architecture — lead routing, lifecycle stages, scoring, campaign attribution, and UTM governance — built as branching workflows that run the funnel without manual triage.

Case study

AI Marketing Analyst

Google Ads AI

A pipeline that pulls campaign data from the Google Ads API, has an LLM analyze performance and messaging themes, generates new ad copy, and outputs a ranked queue of experiments.

Case study

AI-Assisted Publishing

SEO Content Engine

A content pipeline that takes a keyword through research, outlining, drafting, and brand-voice refinement to publication — turning content production into a system instead of a scramble.

Case study

Agentic Development Workflows

Claude + MCP

Daily agentic workflows built on Claude and Model Context Protocol servers — building sites, editing repositories, querying databases, and managing docs through one AI interface with real tool access.

Case study